Companies have been making eco-friendly packaging for a while now, but the recent trend of sustainability has made companies like H&M and GAP take notice. Customers are demanding more sustainable options to help protect our planet's future from environmental waste; in turn, many designers and makers want better ways to provide these products without hurting themselves or the earth.
When shipping products, be mindful of the weight and size so that they will be shipped economically and efficiently while minimizing carbon emissions created by transporting goods across distances.
Keep in mind that there is such thing as recyclable plastic--anything with a recycling symbol on its material should work just fine--but if you are having trouble finding something, use recycled paper like custom printed Kraft boxes or cloth which can also have branding printed onto them.
Kraft is known to be the best eco-friendly packaging material, and it is a widely used stock owing to its many features. So, to opt for this type of stock would cost you less, and also, it is great for branding and promoting your business.
Cardboard Stock- An Eco-Friendly and Sturdy Option for Packaging
Recycled cardboard is a sturdy and eco-friendly material that can be reused for shipping. They are made up of biodegradable paper pulp, which makes them both sustainable and eco-friendly.
Cardboard boxes come in many shapes with sizes ranging from small to large; they also have double or triple walls for extra protection during the delivery process - so your products will always arrive safely.
Is not it satisfying to know that cardboard stock is an efficient way of keeping packaging cost-effective and yet sustainable? All this means custom cardboard boxes can be a great choice for your innovative businesses as they are great for forming an imperative part of promoting your brand.
Cardboard is the gem of sustainability. It is lightweight, easy to recycle, and cost-effective (especially for small products like jewelry). In addition, cardboard envelopes are perfect if you don't want a plastic mailer or bubble envelope that might not fit in your mailbox anyway.
Paper bags are the perfect choice for your small business. They are just as environmentally friendly and cost-effective, but they feature your branding on them so that you can stand out from all of those other companies at a craft fair or pop-up shop.
Apart from the cardboard stock, you can also use Kraft paper. It is equally eco-friendly and does not add to the landfills. Moreover, the Kraft texture is attractive enough to grab your customers' attention to your products. The Kraft boxes with windows are widely used for an array of products, and they are ideal for any kind of customization and printing possibilities.
Your Packaging Should Be Reusable
To reduce waste, we can make our packaging more sustainable and reusable. Some ways that you could do this might include designing a paper bag as both clothes' hanger and container for either pens or flowers; knitting jumpers with the intent of making them cardboard boxes-in-disguise.
Have you ever wanted to package your product in an unconventional way that not only protects the item but also is interesting? Take Monday's Child, for instance. Their clothing boxes can be used as a toy or simple parcel.
Consider Plant-able Packaging
Pangea Organics is changing the way beauty products are packaged. The company manufacture 100% reusable makeup and skincare items' packaging that comes in a box with seeds. To make sure that their brand is consistent across their product line, they made sure to include organic materials into every single one of them; this includes allowing customers who purchase boxes containing labels to slip off those stickers before planting them for real plants or use as seedlings indoors.
Plant-able packaging is innovatively going green. Not only does it leave no impact on the ecosystem, but it helps to create greener living spaces by planting extra trees that remove CO² from our atmosphere. You can find companies near you who supply sealed papers or envelopes with seeds already inside, so all you have to do is plant them.
Avoid the Over-Use of Packaging Material
If you have ever bought something online and felt like it was challenging to get out of the packaging, that is because there wasn't a box or package big enough for your gift. This can happen when putting together packages at home too. If this has happened to you before, then be sure not to make the same mistake again by choosing custom-made boxes or mailers with dimensions best suited for your product.
Packaging is a reflection of your brand. By using packaging that maximizes space and doesn't unnecessarily add to the pile, you can communicate values like sustainability, impacting customer perception.
Make Use of Compostable Packaging
Different types of packaging are made up of different materials and have varying levels of stability, but they can be biodegradable no matter the type of material. Different industrial composting plants use various methods to make sure that all this packaging is transformed into natural fertilizer for your garden in an efficient manner: some at home with kitchen dirt; others using high temperatures.
Biodegradable and compostable are both eco-friendly materials, but they are not always the same thing. One of their shared features is that they can be disposed of off in nature because it can leave a pessimistic impact on nature, so if you desire to opt for either biodegradable or compostable packaging, be sure your customers know what they should do with that.
Let Your Customers Know
If you want to be more environmentally responsible, then do something that will make your customers aware of what they can do. For example, you could create a video and post it on social media or email them about how best to reuse their package when it arrives in the mail.
The Final Word
The eco-friendly packaging is a game-changer for the increase in sales and profitability because consumers are more inclined to buy the products packaged in an eco-friendly material. If you have not switched to the usage of sustainable packaging, you should start doing it now and witness the boost in sales yourself.
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